Title
Esquire: The Quarterly Magazine for Men
Coverage
New York
Publisher
Esquire Publishing Company
Date
October 15, 1933
Subject
Volume 1, number 1
Description
Esquire was founded by Arnold Gingrich “to become the common denominator of masculine interests.” Its first issue included stories by Ernest Hemingway, Dashiell Hammett, John Dos Passos, and two world sports champions, Bobby Jones on golf and Gene Tunney on boxing. It included fashion advice for men accustomed to excellence, and those who wanted to become so. In 1935, it added provocative drawings of scantily clad women, first by George Petty and, later, Alberto Vargas.