Life

5.15 Life.jpg

Title

Life

Coverage

Chicago

Publisher

Time, Inc.

Date

November 23, 1936

Subject

Volume 1, number 1

Description

Life’s first issue of 360,000 copies featured Margaret Bourke-White’s majestic cover image of the Public Works Administration’s Fort Peck Dam sold out immediately. After four months the magazine reached a circulation of one million. Its novel format was an instant success, a perfect combination of text condensed into captions for fifty pages of top-quality photographs. During its thirty-six-year run, Life was surely America’s most famous magazine.