Title
meunier, tu dors [miller, you sleep]
Coverage
Villefranche, France:
Publisher
Blédine and Blécao Jacquemaire,
Date
[ca. 1912].
Subject
With Premier aliment après le lait maternel [First food after breast milk].
Description
These cards for Algeria and Tunisia are of a set of 10 representing the French colonies. Geographical information is on the rear along with instructions for assembling. The company offers a scrapbook to display all ten cards. Seeking to complete a collection encourages the purchase of more products. Blédine and Blécao are supplemental phosphate and carnine, developed by Léon Jacquemaire, a pharmacist. The miller Blédine premium, has the purchaser cut and create a volvelle. The wheel is secured with a linen knot, the traditional fastener. The act of creation increases the chances of remembering the product and retaining the premium.
Source
Collection of Ellen G. K. Rubin.