The Saturday Evening Post

5.18 Saturday Evening Post.jpg

Title

The Saturday Evening Post

Coverage

Philadelphia

Publisher

Curtis Publishing Company

Date

May 29, 1943

Subject

Volume 215, number 48

Description

This issue features a cover illustration of one of the most iconic magazine images published during World War II, Norman Rockwell’s “Rosie the Riveter.” With a circulation of over three million, Curtis Publishing flagship, The Saturday Evening Post had immense influence and made the title character from John Jacob Loeb and Redd Evans’ popular 1942 song into an iconic national symbol of industry and patriotism.