Title
The American Magazine, and Monthly Chronicle for the British Colonies
Coverage
Philadelphia
Publisher
William Bradford
Date
March 1758
Subject
Volume 1, number 4
Description
Published in support of the British political position against the French on the North American continent during the Seven Years’ War. The magazine’s primary purpose is revealed in its motto, Prævalebit æquior [“the more equitable will prevail”], which appears below a repeating cover cartoon that depicts a Native American flanked by an Englishman offering items of peace (a Bible and cloth) as opposed to a Frenchman offering items of war (gunpowder and a tomahawk.)