Holiday Decorating 2015: Limited Edition.

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Title

Holiday Decorating 2015: Limited Edition.

Coverage

Fort Worth, TX:

Publisher

Pier 1 Imports,

Date

2015.

Description

Product catalogs are ephemeral, made to be tossed when done. Some will discard them without looking at them at all. Pier 1’s 2015 holiday catalog, with five pop-ups and paper engineered by Bruce Foster, surely got at least one look-through. Keeping the product, premium, or promotional item in the hands of the consumer is an advertising goal.

Source

Collection of Ellen G. K. Rubin.