Title
On the breakfast tables of the world; Van Houten’s, A cocoa you can enjoy.
Publisher
C. J. Van Houten,
Date
[ca. 1890].
Description
Van Houten cocoa was introduced into the United States from Amsterdam in 1889 and marketed to be added to your breakfast cereal. A table pops up upon opening this trade card laden with images of the cocoa tin and cups of the chocolatey drink. An effective and evocative use of the pop-up!
Source
Collection of Ellen G. K. Rubin.