Culture
A Camp in the African Jungle. NY: The American Museum of Natural History, 1939.
This souvenir tunnel book, or peepshow, mirrors the animal dioramas seen in New York’s Hall of African Mammals in the American Museum of Natural History. Philip Plant (1901–41), a financial supporter of the lengthy expedition—which doubled as his honeymoon!—was a hunter “collecting” large-game specimens for the dioramas. His color photographs of the safaris allowed the dioramas to be life-like. Duenewald Printing Corp, a company heavily represented in movable books in the 1940s, was the lithographer and printer.
Wherever you are […] Use your Base Library. PACAF [Pacific Air Forces], US Air Force Library Service, [ca. 1960].
Line up the current time in your location and learn the time in other cities with Air Force bases around the world. The message on the reverse encourages the military to consult their base libraries. A rare ad for libraries.
Exhibition of Dali’s Best Painting To-Date. NY: The Knoedler Gallery, 1965.
As eccentric as Dali himself, this exhibition announcement has no dates other than the year. Dali incorporated into his art anamorphs and pop-ups, especially in his Dix Recettes d'Immortalité [Ten Recipes for Immortality], 1973. The invitation or announcement uses a multi-fold technique.
Ideas in Motion: The History of Pop-up and Movable Books: Books & Ephemera from the Collection of Ellen G. K. Rubin. New Paltz, NY: Sojourner Truth Library, State University of New York at New Paltz, 2005.
The pop-up invitation is to a Popuplady exhibition, mounted to celebrate Library Week. Open the card and Little Red Riding Hood rotates into place. The two images of Red Riding Hood reflect pop-up books from 1850 and 2001. The rear of the card lists the events planned by the library. Bruce Foster, paper engineer; printed by SUNY-New Paltz, and assembled by the students.
Twelve Views in Stereo 3D. Los Angeles, CA: The J. Paul Getty Museum, [ca. 2008].
The company Cockeyed Creations produced this 3-D stereo souvenir for the Getty Museum, which includes six double-sided cards presenting the main features of the museum. The cards are inserted into the viewer outfitted with two lenses. Based on the Viewmaster toy where you clicked to move the images on the screen, here a collapsible cardstock version teaches you about the museum, adding fun to the experience.
Kinderboekenweek 2012: de pop-up postzegel [Children’s Book Week 2012: the pop-up stamp]. Netherlands: Koninklijke [Royal] PostNL, 2012.
In commemoration of the Netherlands’ Children’s Book Week, PostNL, the royal postal service, created the first ever pop-up stamp. Only to be used for mail within the country, the stamp is seven times thicker than normal stamps. Pull the heavy cardboard tab and either a butterfly or toucan will stand up and show you a hidden animal behind. Invented by Johan Enschedé Stamps, Haarlem, the designs by Hans and Sabine Bockting are based on the 2012 picture book Hallo by Fleur van der Weel. The folder text describes the creation of the stamp and the design issues.