Phillipp’s Television Weekly

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Title

Phillipp’s Television Weekly

Publisher

Robert Phillipps and H. Melville Hicks

Date

January 26, 1948

Coverage

New York

Subject

Volume 1, number 1

Description

The potential of commercial television was first publicly showcased with a broadcast from the 1939 N.Y. World’s Fair with President Franklin D. Roosevelt as the star performer. As early as 1941, programming schedules were sent directly by mail from broadcasting stations to buyers of TV sets. After a hiatus due to the war, weekly programming guides began to appear in 1948, beginning with Phillipp’s Television Weekly in New York on January 26.