Title
Phillipp’s Television Weekly
Coverage
New York
Publisher
Robert Phillipps and H. Melville Hicks
Date
January 26, 1948
Subject
Volume 1, number 1
Description
The potential of commercial television was first publicly showcased with a broadcast from the 1939 N.Y. World’s Fair with President Franklin D. Roosevelt as the star performer. As early as 1941, programming schedules were sent directly by mail from broadcasting stations to buyers of TV sets. After a hiatus due to the war, weekly programming guides began to appear in 1948, beginning with Phillipp’s Television Weekly in New York on January 26.